Company Overview
Hellotracks is a Field Service Management SaaS platform based in Switzerland that helps businesses track field workers, dispatch jobs, optimize routes, and manage field operations through a mobile app. With a growing user base across the US, Europe, and the Middle East, Hellotracks serves industries including repair and maintenance, facilities management, logistics, and healthcare.
Challenges
When Hellotracks engaged Sales Intellify, they had a capable product but almost no systematic approach to acquiring or converting customers. Growth depended entirely on inbound and referrals, with no outbound pipeline.
Organic traffic was insufficient to sustain consistent growth, and the website lacked the content infrastructure to attract high-intent buyers. Most critically, only 7 in 100 free trial users converted to paid plans. There was no nurturing sequence, no structured onboarding, and no touchpoints guiding users to activation.
Solution
Sales Intellify is embedded as a fully integrated growth partner across every revenue function. The team defined the Ideal Customer Profile, built a complete GTM strategy for the US and European markets, and launched targeted LinkedIn and cold email outreach to Operations Directors, General Managers, and Managing Directors across all target geographies.
In parallel, Sales Intellify executed an SEO and AEO content strategy, launched and managed Google Ads campaigns, rebuilt the website in React for speed and conversion, and created automated trial-nurturing sequences with structured onboarding touchpoints on Day 1, 3, 7, and 14. Retention workflows, newsletters, social media management, and CRM infrastructure were all built and run by the Sales Intellify team end to end.
What Hellotracks says about Sales Intellify
Outcomes
Trial-to-Paid Conversion: Grew from 7% to 30%, a 4.3x improvement that directly increased monthly recurring revenue.
Qualified Pipeline: 7 to 9 qualified meetings booked every month through outbound alone across the US, Europe, and the Middle East.
Sustained Growth: A fully operational revenue engine running end to end with no pipeline management required from the Hellotracks team.
Client Satisfaction: 5.0 out of 5.0 Clutch verified rating confirmed by the CEO.
